You’re website is live now what?
Many clients think getting a shiny new website is the start of their online business that will magically fly through the virtual doors of their virtual shops. When SEO is mentioned invariably we often getting a blank look and explaining what we do is no mean feet either. The balance is between dumbing it down so that people with no interest in this field understand and giving enough information to justify the price tag
SEO is a field full of self sold experts but scratch beneath the surface of this new media field and you realise the complexities and ever changing landscapes makes real experts few and far between. When considering an SEO partner its best to ask lots of questions and then do your own research many so called experts have read a book a few years ago and are so out of touch with the hear and now they will end up causing damage to your websites search engine visibility.
Google do not want you to manipulate the search results and invest huge amounts of money and time in making the search results as real as possible but probably realise that with SEO Google would simply not work properly (but thats a whole other rant). Continue reading